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CaseCraft

Turning projects into proof.

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“We should make more of our projects”

You put a huge amount into delivering them. But once the job is finished, even some of your best projects get little more than a few photos on the website or a quick post on LinkedIn.

CaseCraft turns completed projects into detailed, professionally written case studies that show potential customers what your company can do.

Start case study

£1,495

per project

Your best projects deserve
more than a few photographs

A completed project is more than a list of equipment and some pictures of the finished installation.

There was a reason the customer came to you. There were decisions to make, challenges to overcome and problems to solve.

A good case study brings that story together.

It shows what the customer needed, how you approached the project, what you delivered and the difference it made.

Most importantly, it gives future customers something real to judge you by.

And here's what's included:

For £1,495, CaseCraft turns one completed project into a fully researched and professionally written case study, ready to publish.

The service includes:

  • An initial discussion about the project
  • Review of the information, photographs and other material you already have
  • One interview with someone from your company
  • One interview with the client
  • Any further research needed to understand the project properly
  • The complete written case study
  • Headline and introductory summary
  • Carefully selected quotations;
  • Fact-checking
  • Reasonable revisions to correct details or make minor changes
  • Final approved copy, ready for you to publish.

How CaseCraft works

1. Choose the project

We start with the installation or event you want to publicise.

2. Collate the information

I review the information, photographs and other material you already have.

3. Talk to the people who know it best

I interview one person from your company and one person from the client side, drawing out the details, decisions and experiences that make the project worth reading.

4. Research and write

I carry out any further research needed, then bring everything together into a clear, well-structured case study.

5. Check the details

You review the draft, the facts are confirmed, and any reasonable minor revisions are made.

6. Publish and deploy

You receive the final approved copy, ready for you to publish and use in your marketing.

Written by someone
who understands the industry

I can get to the real story of a project without needing the technology or industry explained to me first.

I understand the systems, the products, and the decisions involved in bringing a project together.

With a better understanding of what matters, you receive a better case study.

One case study. More than one use.

Sales Presentations

Real-world evidence of what you can achieve.

Formal Proposals

Significant additions to your tender documents.

Email Newsletters

Value-driven content for your subscriber list.

LinkedIn & Social

Posts and articles to build authority.

Website Portfolio

Project pages that convert.

Print Collateral

Glossy brochures and flyers for exhibitions.

Which project should you
be making more of?

Tell me about the installation or event that deserves more than a few photographs and a LinkedIn post.

One complete CaseCraft project case study — £1,495

Lets get started!

WHAT ONE OF OUR CLIENTS HAS TO SAY ABOUT US

Trusted by
Every Client
We Serve

We wanted to raise our business profile with aspects of marketing we’d not used before. We engaged David of Entecna, and case study writing was first on the list.

Having recently completed public address and background music installations for a chain of garden centres, David created an excellent case study on the subject.

He made it interesting, informative, easy to read, and very customer-focused – emphasising the benefits of our skills and services experienced by the end-user.

We’ll now be using this case study across several areas of our marketing activities, and I’m hopeful that we can make this a great long-term working relationship with Entecna.

Gareth Thomas

Director, Excite Audio Visual Ltd.

* All prices are plus VAT for UK clients *

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